The Jon Stewart Bump for The Boy Who Harnessed the Wind

categories: africa, The Boy Who Harnessed the Wind

Published October 08, 2009 @ 12:18PM PT

Stephen Colbert famously joked last election season about the "Colbert Bump" - the rise in the polls that politicians received after being on his faux-news show, The Colbert Report. For William Kamkwamba, "The Boy Who Harnessed the Wind," there seems to be something of a "Jon Stewart Bump," as his book sales' jumped after appearing last night on the Daily Show.

The interview was great, as you can see above. I love the comparison of William to MacGuyver. After the appearance, William's book jumped from around #95 on Amazon's Best Seller list to #16 when I looked this morning. That's the power of distribution for ya.

To read more about why I'm so interested in this story, check out my post last week called "The Exceptional Story of the Boy Who Harnessed the Wind" - or just go buy the book at Better World Books.

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Author

Nathaniel is the founding Director of the Center for Global Engagement at Northwestern University, which works annually with hundreds of students in dozens of countries around the world through curricular programs and student project incubation.